Global Digital Strategist

Global Digital Strategist

14 feb
|
Kimberly-Clark
|
Buenos Aires

14 feb

Kimberly-Clark

Buenos Aires

Buenos Aires, Buenos Aires



Job Description



This individual will drive a holistic digital-first content strategy to be executed via digital assets/content multiple across customer channels (online and offline) including, but not limited to: website (SEO), portals, social media to drive and promote business and brand strategies. You’ll be essential in driving and leading innovative solutions working with a cross-functional team including eCommerce, UX, marketing, sales, brand, product teams, developers, design partners, etc. on the strategic development and deployment of rich and intuitive user experiences.



Ideally, this individual is a big thinker with the ability to execute - a strategic, independent,





self-motivated individual who is capable of adapting quickly to get the work done.



PRIMARY RESPONSIBILITIES:





- Establishes goals, plans and related metrics - track progress, and manage through obstacles to achieve objectives.

- Communicates committed deliverables plan to key stakeholders including milestones, progress, performance metrics

- Serves as content expert for your markets’ unique content landscape; maintain a pulse on competitive position and market comprehensiveness.

- Evangelizes the importance of delivering omni-channel communication plans that utilize content best practices and data-driven test/learn opportunities.

- Ensures the consumer is at the center of every decision and action taken within the marketing communications process.

- Accountable for all the activities within the creative and content development team.

- Manages the ongoing optimization of digital marketing programs, including Search Marketing (SEO, SEM), Social Selling/Marketing, and commercialization.

- Develops and launches online promotions and regional specific content for KCP website.

- Manages the “life cycle management” of the KCP website and other digital/social properties, inclusive of managing the ongoing development of digital assets and partnering with the Marketing.

- Coordinates inputs across business, creative talent and IT resources and leads project management to deliver executional excellence of all digital marketing programming.

- Builds capability / competency within the organization.



QUALIFICATIONS:





- 7 - 10 years of experience in a combination of product marketing, digital marketing, communications, technology, or sales capability roles.

- Bachelor’s degree in any discipline, Masters/MBA preferred.

- Bilingual in English and Spanish.

- 7+ years of experience in a B2B environment where multiple channels to market were utilized.

- 7+ years of combined experience in Marketing, Sales, Customer Experience and IT.

- 7+ years of experience leading global teams in a matrixed environment.

- 7+ years of program and / or project management experience – specifically in web/digital media.

- Able to build, motivate, manage, and develop strong teams (both direct and indirect).

- Experience in a B2B environment and/or Digital Agency.

- Resolving complex problems and translating to business opportunities.

- Demonstrated ability to navigate and perform in large organizations.

- Managing and successfully influencing complex stakeholder relationships.

- Effective at risk management including identifying potential risks, creating mitigation strategies and having the humility to ask for help when issues arise.

- Strong interpersonal, analytical and project management skills.

- Able to make tough, informed decisions quickly to keep performance on track.

- Able to navigate and perform in ambiguous circumstances.

- Demonstrated contagious positive energy to influence, inspire and drive results.



Global VISA and Relocation Specifications:



Primary Location



Argentina-Buenos Aires Austral-Madero



Additional Locations



Worker Type



Employee



Worker Sub-Type



Regular



Time Type



Full time

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